Google SideWiki is a new plug-in feature that gives visitors to your website the opportunity to make comments as bystanders. You have to have SideWiki installed along with Google Toolbar in order to comment and read other comments.

If you’re like me and your browser toolbar is already bloated as it is, and you don’t want Google Toolbar, but want to be able to read the SideWiki comments, what do you do? Why, you just turn the sidewiki comments into an RSS feed. When you subscribe to RSS using Google Reader, just copy the following URL syntax, and customize it to the site you want to follow:

http://www.google.com/sidewiki/feeds/entries/webpage/http%3A%2F%2Fwww.mywebsite.com%2F/full

Most of the SideWiki comments are likely to be spam or immature, but you may find some worth addressing, especially if they’re comments about the actual site, rather than the content.

Additionally, use SideWiki comments for reputation management. You’ll have to use a computer with SideWiki installed to respond to the comments, but it may be worth it. At any rate, you should create Google SideWiki RSS feeds to add to your reputation management strategy for all the sites you own.

Hat Tip to RyanJones

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